Case Study: Streamlining Security and Compliance for LATAM’s Largest Car Rental Network

See how senhasegura transformed identity controls, automated password rotation, and achieved PCI-DSS compliance for a leading South American brand.
I prefer to download this customer case to read it later.
Download
Icon Rounded Closed - BRIX Templates

The Situation

The largest car rental network in Latin America faced mounting pressure to comply with PCI DSS to secure customer payment data and ensure traceability. 

With 7,000 employees, over 600 locations, and millions of customers, managing privileged access across such a vast operation was a critical priority.

The Challenge

Privileged access across more than 300 applications was managed manually, creating inefficiencies and exposing vulnerabilities. 

IT teams faced resistance when introducing security measures like token authentication, making it difficult to organize access and meet compliance requirements.

The Solution

senhasegura implemented a tailored access management solution that included custom tokens for user authentication, automated password management, and access segregation aligned with service agreements. 

Full session recording was introduced, providing the visibility and control needed to meet PCI DSS standards and safeguard sensitive data.

Explore PAM Core »

The Results

With senhasegura, the company transformed its access management processes, meeting compliance requirements and reducing risks. 

Automated workflows allowed IT teams to focus on strategic goals, while secure access protocols strengthened the company’s ability to protect its operations and customers.
1,000+
privileged sessions recorded daily.
500+
secure users accessing the environment.
300+
applications managed with precise controls.

Details

Introduction

Managing a sprawling network of 7,000 employees across 600+ locations while protecting millions of customer payment records is no easy task. For the largest car rental network in Latin America, the stakes couldn’t have been higher.

Compliance with PCI DSS (Payment Card Industry Data Security Standard) wasn’t just about checking a box—it was about protecting their reputation and the trust of their customers.

With a complex IT environment involving third-party service providers and hundreds of applications, they faced a critical question: how could they secure their ecosystem, maintain compliance, and prevent breaches while managing such a vast operation?
Major Challenges with Security and Compliance

The company was navigating a perfect storm of security and compliance challenges. Privileged accounts were spread across over 300 applications, with manual processes making it impossible to maintain oversight. IT teams struggled with the time-consuming task of managing credentials, recording privileged sessions, and ensuring only authorized users had access.

Adding to the complexity, resistance to adopting stronger security measures like token-based authentication slowed progress. Without comprehensive visibility into privileged activity or automated processes, the risk of data breaches, compliance violations, and customer payment fraud loomed large.

For an organization of this scale, the costs of inaction were too high to ignore.
senhasegura to the Rescure

Faced with these challenges, the company turned to senhasegura for a tailored, no-nonsense solution to their privileged access management problems. The senhasegura PAM Core introduced powerful capabilities to secure their environment:

Custom tokens enabled strong user authentication, overcoming internal resistance with simplicity and ease of use.
Automated password management eliminated the chaos of manually managing thousands of credentials, significantly reducing risk.
Access segregation was implemented to control permissions based on each service provider’s contract.
Privileged session recording provided 100% traceability, giving the company full visibility into critical activities across their ecosystem.

By combining these features, senhasegura didn’t just help them comply with PCI DSS—it completely transformed how they managed privileged access.


Witnessing the Transformation

The results spoke for themselves. In a single day, senhasegura helped the company gain control over privileged access across its operations. Privileged session activity—over 1,000 sessions daily—was fully recorded and accessible, giving IT teams the oversight they desperately needed.

More than 500 users accessed the system securely during the pandemic, with automated workflows eliminating manual bottlenecks. And with 300+ applications managed centrally, the company drastically reduced risks tied to payment fraud and information leaks.

IT professionals no longer scrambled to fix issues; they had the tools and confidence to focus on higher-value work.
Embracing the Future

This car rental leader’s journey is a powerful example of how senhasegura helps businesses take control of their environments, no matter how complex. By centralizing access management and automating critical tasks, the company not only achieved compliance but also fortified its reputation as an industry leader.

For cybersecurity and IT professionals, the lesson is clear: when it comes to privileged access, control and visibility are the ultimate game-changers. 

With senhasegura as their partner, the company is now poised to meet future challenges head-on while delivering the secure, reliable service their customers expect.

Explore more from senhasegura

senhasegura is the only PAM solution on the market that covers the entire privileged access lifecycle. Explore our suite of advanced security solutions:
senhasegura Privileged Access Manager
PAM Core expertly manages privileged accounts by centralizing their control, implementing detailed access restrictions, overseeing user activities, and creating in-depth audit trails.
Product Tour »
senhasegura Remote Work
Domum Remote Access securely links remote users to internal systems, administers detailed access controls, monitors user sessions, and employs multi-factor authentication.
Product Tour »
senhasegura Cloud Identity and Access Management
Cloud IAM simplifies identity management with multi-factor authentication, role-based controls, audit trails and detailed reporting, and compatibility with current identity providers.
Product Tour »

Get a VIP experience

Discover the value senhasegura can bring to your organization by streamlining your access and identity management while lowering costs.
Book a demo to:

See how our PAM solution can be customized to address your unique security challenges. 

Explore the multitude of features and functionalities within our all-in-one platform in depth.

Discover the tangible benefits and immediate ROI that come with our cutting-edge processes.